Saturday, November 14, 2009

FIND OUT HOW


We are producing a series of video and radio commercials designed to promote the "Know For Yourself" DVD created by Polaris Media Group.

The theme of the commercials is "Who Are You Going to Buy It For?" and will feature raw, unscripted video and audio of people of all ages, genders, nationalities and ethnicities talking about people they know who would benefit from a copy of the DVD. Wanna be in it?

Tuesday, November 10, 2009

ABOUT THIS PROJECT

We are producing a series of video and radio commercials designed to promote the "Know For Yourself" DVD created by Polaris Media Group.

The theme of the commercials is "Who Are You Going to Buy It For?" and will feature raw, unscripted video and audio of people of all ages, genders, nationalities and ethnicities talking about people they know who would benefit from a copy of the DVD. Wanna be in it?

It's as easy as 1-2-3:
1. Grab your webcam... 2. Shoot your story... 3. Send it to us!


$50 CASH PRIZES will be awarded in a random drawing selected from each group of 100 entries. Click here for details.

NOTE: We would also like to do a Spanish version, but we need someone to coordinate the project. If you are interested or know of someone who might like to help, please email as at info@solidfreedom.com.

ABOUT "KNOW FOR YOURSELF"

The Know For Yourself DVD is the first step in the Polaris Media Group educational curriculum. It profiles the stories of dozens of successful, everyday (as in, not necessarily famous) people such as a musician, an Olympic athlete, a magician, an eco-warrior, and more, and teaches what qualities brought them success—things like focus, determination, perseverance, etc. It is the first step in helping people follow their own inner voice, rather than that of their naysaying friends and relatives—hence, "know for yourself."

The DVD comes with continuing online education, as well as a free gift (a ring valued at $180) upon "graduation" from the course.

Here is a sample of some of the stories on the Know For Yourself DVD.





About Polaris Media Group How to Enter

ABOUT POLARIS MEDIA GROUP

Polaris Media Group is dedicated to providing a continuous outflow of positive media into the world, including documentaries and educational programs that teach people to believe in themselves, step outside of the negativity that is bombarding them every day, and take action to achieve what really makes their heart sing.

We are especially proud of our educational courses and events, which are created for individuals looking to achieve success in every endeavor. With a powerful step-by-step curriculum, Polaris gives people applicable education and tools to make huge strides forward in improving their competence, enhancing their self confidence and gaining self reliance. We believe that given practical education, every individual has the ability to realize their inherent potential and live a life of personal fulfillment.

Here is just a sample of what real customers are saying about our products:

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height="344">


About "Know for Yourself" How to Enter

ELIGIBILITY

This project is open to actors and non-actors of all ages, genders, nationalities and ethnicities. Non-union.

No purchase of product is required for general participation in this project.

However, if you would like to be personally identified in the video (on screen credit) with your full name, position, company, etc., in order to maintain the integrity of your statements you must purchase the DVD and supply a copy of your receipt at the time of entry. See How to Enter for additional information.

Purchase of product does not increase chances of winning prizes.

Must speak English clearly.

NOTE: We would also like to do a Spanish language version, but we need someone to coordinate the project. If you are interested or know of someone who might like to help, please email as at info@solidfreedom.com.

About This Project How to Enter

HOW TO ENTER

Creative assignment: Create a video or audio segment to be used in a commercial for the Know For Yourself DVD.

Step 1: Plan your entry

The theme of this project is "Who Are You Going to Buy It For?". In your video or audio clip, you will be talking about who you plan to buy the video for. (See Content Requirements for details.)

1) Take a minute to learn about the product: 2) Imagine someone you know who would benefit from owning a DVD like that.

You are more likely come across as sincere (see below) if you think about a real person you really know:
  • Maybe you know someone who has big dreams, but lacks the self confidence to really take a stab at them?
  • Or maybe you know someone who is surrounded by naysayers—friends and family that hound them to stay safe and stay small.
  • Maybe you work with a group of at-risk youth who need guidance to really make something of themselves?
  • Or maybe you know someone in a mid-life crisis who is looking for a sense of purpose and direction.
  • Who would you buy it for?
If you can't think of anyone, don't worry. Just make up an imaginary person and plan your entry around them.

Step 2: Record Your Entry

Following the content guidelines and conditions of entry found on this website, record your video segment using:
  • a camcorder
  • webcam
  • smart phone
  • or any other video recording device capable of sending files in the required format.
If sending an audio only entry, record it using your computer, phone, or any digital recording device capable of sending files in the required format. You may also record your audio entry on our casting hotline (coming soon!)

IMPORTANT: We are looking for a natural, sincere tone. Mood can be serious or playful. Show any range of emotion--happy, funny, compassionate. The most important thing is to sound sincere. You are not a spokesperson--you are a real, everyday joe, who is going to buy the DVD for someone you care about.

Step 3: Submit Your Entry

Click the red "ENTER NOW" button found on this website, complete the entry form, and attach your audio or video file.

Once you click the "Submit" button, you should see a "Thank You" page on your internet browser. This Thank You page confirms that your entry has been received and submitted into a review process. You will also receive an email at the address you provided confirming receipt.

Your entry will be reviewed to ensure that it complies with these Official Rules. Please note that at this point your submission is undergoing review, and is not yet considered a valid entry.

Once your entry is reviewed, you will receive a Confirmation Email at the email address you supplied on the registration form. If your recording complies with all Official Rules, the Confirmation Email will state that your Submission has been accepted as an Approved Entry, eligible for the random drawing as described on this website and eligible for inclusion in a final product (commercial).

If your recording is not accepted as an Approved Entry, the Confirmation Email will detail the reasons why it was declined.

Submissions that do not include all required information and do not adhere to the published requirements will be considered void and will not be considered.

Each individual is allowed a maximum of three (3) Approved Entries per category (audio only and video). An Approved Entry is defined as a one that has been registered on the website through the process above and has received a corresponding Confirmation Email stating that the recording has been accepted into the Contest. The same recording may not be registered more than once.

About "Know for Yourself" Content Requirements

CONTENT REQUIREMENTS

For video, look at the camera and say the following.

All entries (audio only and video) must include these elements in any order:

"My name is..."
  • State at least your first name--does not need to be your real name*.
  • If you are recording a group, state the name of the group.

    *If you would like on screen credit with your full name, position, company, etc., you must meet eligibility requirements.
  • "and I'm from..."
  • State your city, state, and/or country--does not need to be your real location.
  • "I'm going to buy..."
  • Reference to the Know for Yourself DVD, such as: "it," "the DVD," "the Know For Yourself DVD," or "Know For Yourself"
  • "for my..."
  • Reference to the recipient of your gift(s), such as "friend, Sally," "co-worker, Bob," "parents," etc.
  • "who is..."
  • Describe your recipient in as much detail as possible, such as "who really wants to own his own business but is afraid to leave the security of his job," "who wants to be an actor, but doesn't have enough self confidence," "who really cares about helping people succeed," etc.
  • "because..."
  • Insert facts about the DVD that make it a good match for this person, such as "it will help him build his self-confidence," "I think they will be inspired by all the stories," "it will make her feel good inside." See About "Know For Yourself" for more information on this.
  • "Who are you going to buy it for?"
  • All entries must end with this phrase.


  • Additional notes about content:
    • Any entries missing the basic content above will be disqualified. See Conditions of Entry for more details.
    • Blooper reels are encouraged. No need to edit out mistakes as long as your entry falls within the 5 minute time limit. (See below for things you might want to edit out, however.)
    • Any entries containing profanity, nudity, or other obscenities will be disqualified. See Conditions of Entry for more details.


    How to Enter Conditions of Entry & Technical Requirements